Appirio was looking for a fun and punchy way to showcase their new tool, Estimator. After reviewing with the team how Estimator takes all the hassle out of putting a proposal together, I came up with the concept, script, and storyboard to present to the client.
With full approval on the concept, I set forward on putting the spot together. Time and budget constraints meant we couldn't shoot, so I had to source all the footage from different places to make it look like one cohesive spot. This is a great solution for companies that don’t have the time or money to film on location, and Appirio was thrilled with the result.