Project NY & PA Political Ads
Client American Unity Pac
What I Did Concept, Storyboard, Copy, Design, Edit, Motion
Platform Social, Broadcast, Landing Page

Back to back pac ads

American Unity Pac wanted to develop an ad for each of their candidates running in New York and Pennsylvania. Political ads tend to all have the same look and feel (you know the one), so I wanted to create something really different for this client. 

The client loved the approaches and asked me to  develope five ads instead of the two they originally asked for. I used source material that they provided to write the scripts and from there created the ads with footage that I had sourced and original animations, since the timeline and budget did not allow for any filming.

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Copyright · Joseph Nay 2021